Archive for January, 2007

Pricing a Project, part 2

Thursday, January 11th, 2007

In the last post I explained some of our basic rates for our most popular services. These prices are downright cheap compared to the prices for the print side. Here’s their advertising rates, and a comparison in prices:
Full Page Ad

e-list: $250
printed ad: $875

Banner Ad

Editorial e-list, leaderboard size: $45
1/4 page, 3 column print: $315

Perceived Quality & [...]

Pricing a Project

Tuesday, January 9th, 2007

From reading the blogs kept by other designers, I know that this subject is normally taboo. However, the cattle industry expects transparency in pricing from their advertising agencies, so this is a well-covered subject whenever we get orders in for projects.
It is no easy task to say, “Your web site will cost X number of [...]

CSS Workshop

Thursday, January 4th, 2007

My goal is to be able to build a viable, purely CSS template, unfettered by dependencies of GoLive or Dreamweaver templates. Considering there are over 200 Web sites (and growing!) that our Web department maintains, moving to pure CSS designs would be a big advantage.
Tim (my co-worker) and I recently took a CSS workshop and [...]