mindgraffiti

Content Management System. Actually, I suppose that’s a phrase. CMSes allow your users to log in and change their content as often as they wish. This powerful tool saves many businesses from employing lots of worker drones to update content via hand coding.

It also provides clients a level of freedom: to add, remove and change content at the slightest whim. Content Management Systems and dynamic sites are not new. Look at Facebook, Digg, Wikipedia, Flickr, YouTube and countless other popular sites. They all have a constant stream of new content added every day. Do you think Flickr would be as popular as it is today, if it was a static site?

I can see it now: the talk by the water cooler as everybody raves about how exciting it is to mail in a photo and see it posted to the web site 2 1/2 weeks later. Yeah, right. Maybe back in 1993.

The biggest draw to working here are the possibilities. So many of our clients are unaware of the capabilities of the web. It can be translated into very powerful, useful services. To me, the chance to update one’s web site was one of the most obvious ones. If mySpace users are allowed to do it, why not our clients?

I’m researching the various CMSes as we speak. As we approach a break between busy seasons, I am scrambling to find the best solutions available to pitch to the team. Wish us luck- this is going to be the first big project since we implemented the new sale book work flow.